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| News & Features |
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| EMPOWERING YOUR AGENTS TO BE GREAT NEGOTIATORS |
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One of the most crucial skills sellers' want from their agent is their ability to negotiate. Most agents have no strategy. No strategy means it is not addressed in the listing presentation. This makes the agent vulnerable to discounting agents. More
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| September 2006 |
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| Meet the Splitters |
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A fairly new segment of home owners — people who own two or more primary residences and travel between them — is pushing the real estate industry in new ways.More
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| August 2006 |
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| Lights! Camera! Real Estate! |
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Real estate pros put the visibility and glamour of television to work for their business. More
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| August 2006 |
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| Getting The Most From Your Advertising Dollars |
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Selling a home quickly at a top price isn't something that just happens; it requires skill and planning. Tony Marsella, vice president of classified marketing for the Newspaper Association of America, shares some expert advice on maximizing your ad budget. More
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| July 2006 |
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| PRIVACY POLICIES ONLINE – Something New! |
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From the risk management perspective, are you ready, willing and able to conspicuously safeguard one of your most valuable assets- your information.More
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| July 2006 |
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| 5 Simple Rules To Reaching The Ethnic Markets |
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There are 5 simple rules to reaching the ethnic markets that every organization should know.More
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| April 2006 |
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| NEWPORT BEACH ASSOCIATION JOINS SoCalMLS |
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It is a great pleasure to Announce the addition of Newport Beach AOR to the SoCalMLS Family!More
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| March 2006 |
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| Brokerage Design: Setting The Success Path for 2006 |
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2005 may have been one of the most contentious years in the history of the American real estate industry. According to Real Trends, "a 30 day period in the summer of the year saw more negative media coverage against the real estate industry than the past 18 years."More
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| March 2006 |
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| It's 2006 - Let's Not Forget Katrina's Victims |
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Listed here are LEGIMATE relief organizations soliciting donations for Katrina's Victims.
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| January 2006 |
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| 10 INEXPENSIVE CUSTOMER SERVICES |
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Ten inexpensive customer service ideas you can implement tomorrow to blow their socks off! More
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| January 2006 |
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| Success-Building Teams |
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What changes a group of individuals who happen to be working in the same office to a cohesive productive team of real estate professionals? More
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| December 2005 |
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| 5 Tips for Converting Browsers into Buyers |
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Here are five tips for converting your existing leads into tomorrow's commissions.More
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| December 2005 |
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| THE 15 MINUTE OPEN HOUSE TOUR |
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How can you have fun, meet every seller and buyer in the neighborhood while creating a massive personal promotional campaign, forming an alliance with your lender and becoming a hero to your sellers? More
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| November 2005 |
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| ATTACH YOURSELF TO THE TRUTH, NOT THE COMMISSION |
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Who makes the most money?
Who sells the most properties?
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| November 2005 |
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| Presentation/Media Tips |
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Media Training Worldwide Presentation Tips
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| October 2005 |
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| On-Line Advertising Tip |
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Banner Ads: How to Get Click-abilityMore
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| October 2005 |
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| TO DO OR NOT TO DO |
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That is the question…whether 'tis nobler to spend eighteen hours a day trying frantically to wipe out your "to do" list, or to throw in the towel and admit that not even an army of ants could get it all done. More
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| September 2005 |
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| DOES YOUR ORGANIZATION PRACTICE SAFE STRESS? |
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Can anyone say "frightsizing" and "lean-and-MEAN"? Take heart. Have no fear (well, maybe a little)...the Stress Doc is here with his Seven Highly Effective Organizational/Professional Strategies for Practicing Safe Stress. More
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| September 2005 |
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| Turn Fear Into Fortune |
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F E A R. Only four letters ... yet one of the most powerful words in the English language. More
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| August 2005 |
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| Exercise Emotional Control |
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What causes an emotional overreaction.
How to prevent an emotional overreaction. More
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| August 2005 |
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| Eight Ways To Make You Stand Out In Front Of Your Prospective Customers |
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The title says it all ... Read on!!!More
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| July 2005 |
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| How Do You Spell Success…..E-T-H-I-C-S |
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No matter where one turns, reads or watches on T.V., ethics, in one way or another seems to be in the news.
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| June 2005 |
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| Try vs. Do |
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"If at first you don't succeed, try, try, again." Mom and Dad were wrong about this one.
Read on ...More
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| June 2005 |
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| Home Design |
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A good first impression maximizes sales.
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| May 2005 |
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| Generating Additional Revenues From Your Real Estate Business |
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What do today's homebuyers want? More
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| April 2005 |
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| Customers For Life |
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It seemed not too long ago that making a customer for life was not too difficult in the real estate business as long as you stayed in touch with as little as two contacts a year. Those traditional relationships are changing. Why? The Internet, of course. More
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| March 2005 |
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| MLS For Appraisers Seminar - April 7,2005 |
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Southern California Chapter of the Appraisal Institute presents MLS for Appraisers Seminar. This is one seminar you can't afford to miss! APPROVED for 7 Appraisal Institute and 7 OREA continuing education credit hours.More
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| March 2005 |
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| Time Management |
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Of all nature's forces, time has the most profound effect on us.
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| March 2005 |
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| MissInformation |
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At SoCalMLS we receive many complaints each day regarding
the misinformation that exists in an overwhelming number of
listings on your Tempo system. When agents enter incorrect infor-
mation, EVERYONE suffers. This needs to stop! More
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| February 2005 |
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| Tech to Control Homes |
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"Smart homes" usually mean extra phone jacks and high-speed internet connections. But if the dreams of Microsoft, IBM, Sony and others come true, it could mean a whole lot more than speedy Internet service. More
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| February 2005 |
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